Television coverage plays a crucial role in promoting the viewing of more sports.
In fact, there are improvements in live broadcasts and there is more accessibility of coverage.
Currently not only open TV and pay TV broadcast sports, but also the platforms.
The variety of exposure from different sports disciplines provides the opportunity to follow an athlete, team, sport or event. It is no wonder that some of the world’s most watched events, such as the Olympics, act as catalysts for greater viewing
NO DOUBT IF THERE WERE MORE SPORTS ON TV, SURELY PEOPLE WOULD WATCH THEM.
However, in times of pandemic sports were the hardest hit as never before in the history of humanity. We were left without sports.
Stadiums, running tracks, courts, pools, gyms, all the places were closed, and despite everything, we had Olympic Games 2020 without people’s presence, but we enjoyed
this great event virtually.
After a year and a half of a global pandemic is very important to encourage more the habit of practicing a sport. And media greatly influenced by developing and supporting quality content oriented to sports, which one way or the other provides us with physical and emotional
The phrase “healthy body, healthy mind” is very wise.
By: Vanessa Velázquez
WAWA Board Member
and Spring Media manager